The seminar and symposium on "Trademarks and Brands for 'One Belt, One Road' Economic and Trade Cooperation" came to a successful conclusion!

September 24 to 25, by the State Intellectual Property Office Trademark Office hosted by the Zhejiang Provincial Market Supervision Administration, Yiwu Municipal Market Supervision Administration and Yiwu City Intellectual Property Rights Service Center, China Intellectual Property News hosted the "Trademark and Branding to Help the 'Belt and Road' Economic and Trade Cooperation"State Intellectual Property Office Trademark Office 2024 annual centralized lecture and enterprise trademark work symposium was successfully held in Yiwu Happy Lake International Conference Center.This activity not only deepened the enterprises' understanding of the importance of trademark and brand, but also injected strong intellectual property power into the "Belt and Road" economic and trade cooperation.

The centralized briefing on September 24 attracted a number of member enterprises from Yiwu Brand Development Promotion Association to actively participate, including Yiwu Bozhong Cultural Products Co.Ltd. and nearly 20 member enterprises participated in this activity.

At the beginning of the seminar, Du Hongyu, member of the Standing Committee of the Party Committee of the Trademark Office of the State Intellectual Property Office (SIPO) and first-class inspector, and Gu Wenhai, member of the Party Committee of the Zhejiang Intellectual Property Office (ZIPO) and deputy director of the ZIPO delivered speeches, emphasizing the importance of trademark and brand name in the promotion of international economic and trade cooperation.In the subsequent lecture session, the content covered brand economy and international economic and trade competition, trademark legal system of countries along the "Belt and Road", classification of goods and services under new industries and new modes of business, Madrid international trademark registration application process and FAQs, as well as prevention and control strategies of overseas trademarks, which provided a feast of intellectual property rights for the participants.A feast of intellectual property rights.

On the following day's symposium on enterprise trademark work, Du Hongyu, member of the Standing Committee of the Party Committee of the Trademark Office of the State Intellectual Property Office and a first-class inspector, Xu Xili, director of the Intellectual Property Development Department of the Intellectual Property Office of Zhejiang Province, and Wang Junwei, member of the Party Group of the Yiwu Municipal People's Government and deputy director of the Comprehensive Reform Pilot Zone of International Trade, and many other leaders gathered with many representatives of the brand enterprises.

Yiwu Bozhong Stationery Co., Ltd, Yiwu Longfei International Trade Co., Ltd, Huahong Holding Group Painter's House Co., Ltd, Yiwu Meihong Hat Co., Ltd, Zhejiang Yifan Commodity Co., Ltd, Yiwu Sapling Cultural Products Co.

On-site exchanges, the participating enterprises have asked questions, I will be the representatives of enterprises also on the trademark registration of practical issues arising from the active speech, the presence of experts to give detailed answers, the two sides in-depth communication, frequent on-site interaction, the atmosphere is warm.

Through the two-day activity, member enterprises of Yiwu Brand Development Promotion Association not only gained rich knowledge of trademark and brand, but also enhanced their awareness of intellectual property protection in the process of solving practical problems.All of them expressed that they would take this activity as an opportunity to further strengthen the construction of trademark and brand and the layout of international registration, so as to lay a solid foundation of intellectual property rights for the market expansion of enterprises in the countries along the "Belt and Road".